Early-stage SaaS startup with strong product but no sales process, inconsistent messaging, and founder struggling to scale beyond personal network.
Built complete outbound prospecting engine with AI automation for research and personalisation, trained founder on discovery calls and created strategic partnership playbook targeting system integrators.
Achieved $1.2M ARR in first 12 months, closed 3 enterprise contracts worth $400K+ combined, and established 5 channel partnerships driving 40% of new pipeline.
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