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NDIS healthcare provider had no systematic approach to prospecting, relying on sporadic referrals with inconsistent revenue and no strategic partnerships.

Built AI-powered prospecting automations, structured partnership conversation playbooks targeting allied health providers and support coordinators, and implemented a heavy focus on outbound prospecting strategies.

Generated $420K qualified pipeline in 90 days, secured 2 strategic partnerships, and reduced sales cycle from 6 months to 45 days.

Boutique financial advisory firm struggled with low conversion rates, lengthy sales cycles and difficulty articulating value to high-net-worth prospects.

Implemented qualification systems to focus on ideal clients, AI-driven lead scoring and nurture sequences, trained team on consultative selling, and created strategic partnership frameworks with accountants and lawyers.

Tripled annual revenue, increased close rate from 18% to 47%, and built a network of 6 high-value referral partners generating consistent qualified leads.

Early-stage SaaS startup with strong product but no sales process, inconsistent messaging, and founder struggling to scale beyond personal network.

Built complete outbound prospecting engine with AI automation for research and personalisation, trained founder on discovery calls and created strategic partnership playbook targeting system integrators.

Achieved $1.2M ARR in first 12 months, closed 3 enterprise contracts worth $400K+ combined, and established 5 channel partnerships driving 40% of new pipeline.

New NDIS provider struggling to generate referrals in a saturated, competitive market with no existing network.

Implemented targeted relationship-building framework, strategic networking approach and referral tracking system.

60 qualified referrals in 10 months, establishing them as a trusted provider in their region.

Launching a new premium skincare brand in a highly competitive market. The goal was to make back the initial investment as quickly as possible, and ensure commercial viability and profitability from an early stage.

Position the brand for strong consumer demand, build profitable pricing and margin structures, implement end-to-end marketing strategy across social, influencer and paid ads, improve networking strategy, and secure retail partnerships and media visibility through targeted outreach.

Increased revenue by 400% in 8 months, secured 11 wholesale orders in 7 months, 40+ influencers posted organically about the brand, secured a feature in Vogue, Refinery29 & other publications.

Financial advisory firm overwhelmed with manual admin, data entry and repetitive tasks — leaving no time for client-facing work or business development.

Introduced AI-powered workflows to automate reporting, client onboarding, data processing and follow-up sequences, freeing the team to focus on revenue-generating activities.

Cut 15 hours of manual work per week, enabling the team to redirect focus to sales and client relationships, driving a measurable uplift in new enquiries.

No cost or viability analysis in place and lack of visibility over financial performance. Brand positioning was unclear, social media strategy was weak, and marketing efforts were not resonating with the clinic's customer base resulting in inconsistent customer acquisition.

Conducted a cost & viability analysis to optimise pricing for profit, repositioned the brand and refined its service offerings, overhauled the social media strategy to better resonate with the target audience, and supported the launch of new services designed to increase revenue potential.

Strengthened brand positioning and trust, improved customer acquisition and retention, increased social media following and engagement and implemented clear foundations to support continued revenue growth.

Aspiring founder with a supplement concept but no clear roadmap to bring the product to market profitably. The business had no defined pricing or margin strategy, limited understanding of regulatory compliance requirements, and uncertainty around how to position the product to resonate with its target audience.

Refined the product concept to strengthen desirability, conducted detailed pricing and margin analysis to ensure commercial viability, developed a full go-to-market plan including compliance considerations, formulation direction, marketing, early audience development and partnership outreach to strengthen credibility and support early distribution opportunities.

Established a commercially viable and compliant product concept, secured supplier and manufacturing pathways, built strong interest for the product pre-launch and developed a clear go-to-market roadmap built for profitability.

Scaling a fashion e-commerce brand in a saturated market while maintaining strong margins and consistent sales without relying on heavy discounting.

Refined brand positioning, optimized the website for conversion, and implemented an end-to-end marketing strategy across paid ads, social, email, and influencer collaborations. Built boutique partnerships across Australia and Bali to expand brand presence and retail opportunities.

Increased revenue by 3.5x in 6 months, improved conversion rate by 60%+, and established strong demand across both online and retail channels.

Inconsistent deal flow due to reliance on ad-hoc networking, with high import costs impacting margins and limiting scalability.

Built a structured referral system and established partnerships with builders and developers. Streamlined import processes, reduced costs, and optimized logistics while implementing a more predictable sales pipeline.

Generated 5x more qualified leads in 5 months, reduced the sales cycle by 30%, lowered import costs, and secured a consistent pipeline of high-value projects through referrals and partnerships.

Starting a tiling business from scratch with no existing structure, unclear service positioning, and no defined revenue streams or team setup.

Established the full business foundation including company structure, service offerings, and pricing strategy. Defined multiple revenue streams across residential and commercial projects, and provided hiring recommendations to support scalable growth. Implemented a simple but effective lead generation and sales process to secure initial projects.

Successfully launched a fully operational tiling business, generated consistent project flow within the first few months, and built a clear foundation for scalable growth with structured operations and team expansion.